Last updated: March 2026
At Genius Catalyst Inc., we take your privacy seriously. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, and your rights in relation to it.
This policy applies to the Genius Catalyst Cafe website (geniuscatalystcafe.com), the Digital Michael AI service, the Caffeine for Soul app, and any related services we provide.
1. Who We Are
Genius Catalyst Inc.
23371 Mulholland Drive #131
Woodland Hills, CA 91364
United States
Email: [email protected]
Genius Catalyst Inc. is the data controller for your personal data. If you have any questions about this policy or how we handle your data, please contact us at the address above.
2. What Data We Collect and Why
2.1 Account Registration
When you create an account, we collect your name, email address, and a password (stored in encrypted form). We use this to give you access to our services, manage your purchases, and communicate with you about your account.
2.2 Purchases & Payments
When you make a purchase, we collect your name, email address, and billing address. Payment card details are processed directly and securely by Stripe — we never see or store your full card number. We receive a payment confirmation and a partial card reference from Stripe for order records.
We use WooCommerce to manage our shop and order history.
2.3 Digital Michael Conversations
When you use Digital Michael, your conversation messages are processed to generate AI responses. Each conversation is kept separate and private — no one at Genius Catalyst Inc. reads your conversations as a matter of course.
Your conversation data is stored securely and used only to enable the service to respond to you. It is not used to train unrelated AI systems, sold to third parties, or used for advertising purposes.
Please be mindful that no digital system is completely risk-free, and you share information at your own discretion. We recommend not sharing information you would not want stored on a third-party server.
2.4 Courses & Programmes (LearnDash)
When you enrol in an online programme or course, we record your enrolment, progress, and completion status. This allows us to give you access to the content you have purchased and to track your progress.
2.5 Subscriptions
If you take out a subscription, we store your subscription status, billing dates, and renewal history alongside your account. Recurring payments are handled by Stripe.
2.6 Contact Forms & Support
When you contact us via a form or by email, we collect your name, email address, and the content of your message. We use this solely to respond to your enquiry.
2.7 The Caffeine for Soul App
The Caffeine for Soul app is available on iOS and Android. Data collected through the app is subject to the privacy practices of the Apple App Store and Google Play Store respectively, in addition to this policy. Please review their privacy policies for more information.
2.8 Website Usage & Analytics
We collect standard website usage data — such as pages visited, time spent on site, and general location (country/region) — to understand how people use our site and improve it. This data is aggregated and anonymised where possible. We may use tools such as Google Analytics for this purpose.
2.9 Cookies
We use cookies to keep you logged in, remember your preferences, and support website functionality. Some cookies are essential for the site to work; others are used for analytics. You can manage your cookie preferences through the cookie banner on our site or through your browser settings.
Third-party services we use (such as Stripe, YouTube embeds, and analytics tools) may also set their own cookies. We have no control over these.
3. Legal Basis for Processing (GDPR)
If you are located in the UK or European Union, we process your personal data on the following legal bases:
- Contract – to fulfil the services you have purchased or signed up for
- Legitimate interests – to operate and improve our services, prevent fraud, and communicate with you about your account
- Consent – for marketing communications, where we have asked for and received your consent
- Legal obligation – where we are required to process data to comply with applicable law
4. Marketing Communications
If you opt in to marketing emails, we will send you updates about our products, events, and content. You can unsubscribe at any time by clicking the unsubscribe link in any email, or by contacting us directly.
We will never sell your contact information to third parties or add you to a marketing list without your consent.
5. Who We Share Your Data With
We do not sell your personal data. We share it only with trusted third-party service providers who help us operate our business, and only to the extent necessary. These include:
- Stripe – payment processing
- Email service providers – for transactional and marketing emails
- Hosting and infrastructure providers – for secure website and data storage
- Analytics providers – such as Google Analytics, for aggregated usage data
- LearnDash – for course and programme delivery
All third-party providers are required to handle your data in accordance with applicable privacy law and our data processing agreements.
6. International Data Transfers
Genius Catalyst Inc. is based in the United States. If you are located in the UK or EU, your data will be transferred to and processed in the US. We ensure appropriate safeguards are in place for such transfers, including reliance on Standard Contractual Clauses or equivalent protections where required.
7. How Long We Keep Your Data
- Account data – retained for as long as you have an account with us, and for a reasonable period afterwards in case of disputes or legal requirements
- Purchase records – retained for 7 years for legal and accounting purposes
- Digital Michael conversations – retained for as long as your account is active; you may request deletion at any time
- Marketing data – retained until you unsubscribe or request removal
- Support enquiries – retained for up to 3 years
8. Your Rights
Depending on where you are located, you may have the following rights regarding your personal data:
- Access – request a copy of the personal data we hold about you
- Correction – ask us to correct inaccurate or incomplete data
- Erasure – ask us to delete your personal data (the “right to be forgotten”)
- Restriction – ask us to limit how we use your data
- Portability – receive your data in a portable format
- Objection – object to processing based on legitimate interests or for direct marketing
- Withdraw consent – where processing is based on consent, withdraw it at any time
To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.
If you are in the UK, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO). If you are in the EU, you may contact your local data protection authority.
California Residents (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know what personal information we collect and share, the right to delete your personal information, and the right to opt out of the sale of your personal information (we do not sell personal information). To exercise your California rights, please contact us at [email protected].
9. Children’s Privacy
Our services are intended for adults aged 18 and over. We do not knowingly collect personal data from anyone under the age of 18. If you believe we have inadvertently collected data from a minor, please contact us and we will delete it promptly.
10. Data Security
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or misuse. These include encrypted data storage, secure HTTPS connections, and restricted access to personal data within our organisation.
No system is completely secure. If you have reason to believe your data has been compromised, please contact us immediately.
11. Links to Other Websites
Our site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal data.
12. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. Where changes are significant, we may also notify you by email. Your continued use of our services after any changes take effect constitutes your acceptance of the updated policy.
13. Contact Us
If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact us:
- Email: [email protected]
- Post: Genius Catalyst Inc., 23371 Mulholland Drive #131, Woodland Hills, CA 91364, United States